Dispelling Rev Mgt + Mkt Myths with Mike Medsker

Dispelling Rev Mgt + Mkt Myths with Mike Medsker

Fifteen years in the business will get you a lot of friends – many I rarely get to hang out with so much these days. So when Mike Medsker and I discovered we’d be in the same city at the same time, we decided to get together and talk a little shop. I first...
xoxo for the North Cascades

xoxo for the North Cascades

If you’ve been following along in the Notebook here, you’ve seen that I’ve become a little obsessed with visiting national parks and forests. Since Jason and I moved to the west coast a couple years ago, we’ve gotten six parks under our belts including Olympic...
Out Of The Office, Into The Woods

Out Of The Office, Into The Woods

Inspiration for the next big getaway comes from the least expected places. Did I ever think I’d find ideas for my next travel adventure from a clothing company? No. That’s where I found it, though. After a pretty successful birthday outing to the Willamette National...

Getting Personal Online (Link to Webinar)

Digital personalization is making its way to the industry mainstream. Finally. Personalizing web content to the user is no easy task, and it doesn’t come cheap. Done properly, though, it can reap big rewards. When I was Marketing Director at Wild Dunes Resort, we...